Written by Keshni Morar • Online since 6.08.2018 • Filed under Press Release

Imagine never having to buy an item of clothing that you later regret, or getting a gorgeous item only to realise that it matches nothing in your cupboard. Imagine being able to find that perfect outfit all the time, and never exclaiming “I have nothing to wear” and having clothes that make you look and feel incredible, which some else has expertly picked for you, saving you time now, and money in the long run.

Well, imagine no more. Styld, a new fully personalised online personal styling service, powered by talented stylists, image consultants and evolving technologies, handpicks clothing to fit your style, budget and current wardrobe, and then delivers it to your doorstep each month. The service is available for men and women of all shapes and sizes, and covers every fashion need - from functional office wear and casual clothes for the weekend, to glam cocktail attire and evening wear. The team sources quality clothing and accessories while encouraging the consumption of beautiful, socially responsible and locally made garments and accessories. Local designers include Sies!Isabelle, Her Ritual, Loin Cloth & Ashes, Lunar, JanaS, T’Niche and Village Secrets to name a few.

“Styld not only offers men and women convenience, but also the opportunity to be matched with pieces that are functional and beautiful, and which make people feel and look good,” says Keshni Morar, founder of Styld. An MBA graduate and business coach, and former management consultant, Keshni wanted to give busy people an alternative to spending time in malls, and trying to find the correct sizes and styles in chainstore aisles. And so she created Styld, a solution for busy people, who want fabulous fashion that flatters. “We know that time is one of people’s biggest luxuries, and we’re excited that Styld is able to give them this – away from the malls, while looking and feeling good, of course,” says Keshni.

How Styld works

  • Fill in your online profile, which includes your style preference, lifestyle and budget. This will guide the stylists and our programs to source the appropriate clothing and accessories.
  • Your personal stylist will handpick up to 10 garments and accessories for your Styld Surprise package. Delivery is nationwide, and customers can choose from a once-off, monthly, bi-monthly or quarterly Styld Surprise.
  • Once delivered, you’ll have five days to try them on in the comfort of your home.
  • You can keep what you like and request a free return for the rest – the team will arrange for a pickup.
  • Styld also has a studio in Centurion, Pretoria, where clients can book a session with their stylist and try on clothes. They also have a clothing design and service in partnership with a local designers for clients who want something different.


  • A basic styling fee and courier charge is applicable, depending on the package you choose.
  • Monthly package              : R449
    Bi-monthly package          : R549
    Quarterly package            : R649
  • Onceoff package              : R749
  • You decide how much you want to spend on clothing and accessories by setting a budget. Wardrobe staples like denim, sweaters and blouses range from R300 to R2,500. Coats, jackets, suits and other seasonal essentials start at about R1,500. Accessories range from R250 to R3,000.
  • Returns are free

For more information, go to Styld. You can also follow them on Facebook, Twitter and Instagram.

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